Graphic Design Related Blog Posts

letterpress dingbats

KCCIPA – KCDesignCore recap

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Letterpress, lead type, screen print, saddle stitching, corner rounder, litho, calligraphy – just a few of the terms that were thrown around last night at Adobe’s KCDesignCore meetup. Our small group of designers were taken back in time as Calvert…

Picture perfect: Choosing images that get results

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Last week Getty Images hosted a webinar by Creative Research Expert Jacqueline Bourke on how to select images what will increase engagement. In 2015, there were 1.5 trillion images were shot. That number will only continue to increase. The quality…

Our responsibilities: email, meetings, clients, travel, networking, learning curve, invoices, bills, sales, accounting, legal stuff

CreativeMornings on Creative Burnout

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Creative Burnout – with Megh Knappenberger As creative people, we are often asked to make something out of nothing. But we are creative so we can do that, right? Yes, for a while, but anyone who is pouring out their…

Only those who attempt the absurd will achieve the impossible - MC Escher

Coffee and Design – Design Disruptors

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I attended a Coffee and Design meetup last night, where we watched the documentary, “Design Disruptors”, which is about the rising importance of design as a competitive advantage in disruptive technologies. Among the companies interviewed in the film are Netflix,…

Color Psychology in Food Marketing

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You may have done a color analysis at one time to determine what color wardrobe you look best in. But have you thought about how colors affect the way we feel about the food we eat? Color psychology has been…

If you build it…you have to tell them about it

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“If you build it, they will come.” That might have been true in “Field of Dreams” but it’s not always the case with social media profiles and other digital marketing platforms. Your customers may not realize that you have a…

Customers won’t go if they don’t know about it.

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Do you have a website? If so, how many of your customers know your domain name? You have lots of opportunities to let your customers know about your website, some not as typical as you would think. Many stores will…

Your Store’s Branding

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Birds do it. Bee’s do it. But what the heck does marketing have to do with it? Insects, birds, wind and even water are all vehicles for pollen, and they make cross-pollination possible. In nature, cross-pollination can produce stronger and…