Header photo reads: Prepare Engage React

Amplifying Event Marketing through PR & Social Media – PRSA Recap

By | Cara Blogs, Social Media Blogs | No Comments

Whether you’re having a small product demo in your store or attending a full-fledged community event, utilizing social media and other public relations tactics can amplify your event and help you reach more people. At a recent PRSA luncheon, Carrie…

Read More
KCDMA - Flipping the Funnel

“Flipping the Funnel” – KCDMA Luncheon Recap

By | blog, Lisa Blogs | No Comments

Account Based Marketing Strategies for Niche Audiences Selling a product or service in a highly competitive marketplace can be a challenge, especially if you are trying to reach a unique audience. Having a small marketing budget makes the challenge even…

Read More
Graphic for Event "How to Integrate Paid Media into Your Existing Campaigns – Tips from Emfluence"

How to Integrate Paid Media into Your Existing Campaigns – Tips from Emfluence

By | Cara Blogs | No Comments

You’ve established social media channels, communicate regularly with your followers and produce new content routinely that you think they will like. How do you take your digital marketing campaigns a step further to see better results? Paid digital media could…

Read More
Graphic from KCDMA Marketing Boot Camp 2017

Innovation Acceleration – KCDMA Boot Camp Recap 1

By | Cara Blogs | No Comments

Last week, I attended the Kansas City Direct Marketing Association Boot Camp. This full-day conference was stacked with speakers sharing their knowledge about innovation, SEO, email marketing, networking techniques, integrated digital marketing, Google Analytics and mental toughness – all subjects…

Read More
Close up top view of young people putting their hands together.

Technology Trends in Employee Communications – Unifying or Dividing?

By | Kate Blogs | No Comments

How companies communicate with end consumers has definitely evolved over the last decade, but the ways companies communicate with employees has as well. In a recent Kansas City International Association of Business Communicators event, Jordan Warzecha from Backstitch walked through…

Read More
SEND ME MORE INFO