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2016 Business Communicators Summit Recap

By | Melanie Blogs, Social Media Blogs | No Comments

On Tuesday I attended the 2016 Business Communicators Summit (BCS), sponsored by the International Association of Business Communicators (Kansas City chapter). More than 100 local business communication professionals attended lectures and breakout sessions led by a group of highly successful…

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A Picture is Worth 1,000 Words

By | blog, Jimmy Blogs, Social Media Blogs | No Comments

With everyone yelling their marketing messages all over the place, it’s become easy for customers to simply ignore it all.  To get their attention, you have to entertain them. How do you entertain them? Visually. Visuals are processed 60,000x faster…

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Make It Go Viral!

By | blog, Melanie Blogs, Social Media Blogs | No Comments

What do The Ice Bucket Challenge, Alex From Target, and “The Double Rainbow Guy” all have  in common? They were all part of a viral social media post/campaign. You’ve probably heard the phrase “go viral” as it relates to sharing…

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Quote: "Content marketing is a commitment, not a campaign." -Jon Buscall

The Latest Trends in Social Media Content Planning & Listening

By | blog, Cara Blogs, Photography Blogs, Social Media Blogs, Social Monitoring Blogs | No Comments

Last week, I attended the emfluence User Conference with several of my AWG Marketing colleagues. The conference gathered digital marketers and IT professionals from a variety of industries to learn about the latest trends surrounding social media and email marketing….

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